This episode features Rachel Andrew telling us her startup story. Going from freelancer to launching an app, Rachel has created not just a product but a small suite of revenue-generating endeavors, including speaking & writing. We spend a bit of time talking about the fallout of the “dot-com meltdown” and some of the motivations for going solo, then get into the nitty-gritty of what makes launching an app work.
Bootstrapped Product Talking Points
- the upsides of freelance work vs. a “regular” job,
- how Rachel recognized opportunity in the CMS market,
- thoughts on “vertical-izing” apps,
- why support should be a priority when launching an app
We finish off with the usual can-do action items for your own bootstrapped product launch. Rachel will tell you what three things you can do right now that will not only move you closer to launching an app, but put you on better footing for success in the long term.
- GrabAPerch.com – Rachel’s product, Perch CMS
- edgeofmyseat.com – Rachel’s business site, featuring her writing and work
- rachelandrew.co.uk – Rachel’s personal site
- GTD – Getting Things Done
- Web standards project
- 37 signals
- Amy Hoy
- Omnifocus – quickly capture your thoughts and ideas
- Helpspot – Help Desk Software Made Flexible & Affordable
- BeSnappy – Customer Service, Simplified.
- Cogeian.com – my consulting firm
- SmallSpec.com – my bootstrapped product. Painless functional specs in minutes, guaranteed.