The post Episode 8: The Importance of Small Wins w/Ivan Lopez appeared first on Chasing Product.
]]>My friends, I must apologize – WordPress ate my show notes.
I’m publishing the podcast without notes because Ivan’s story is a good one and deserves to be heard. The concept of shifting gears to earn a small win instead of committing to a huge project is one that’s really catching on.
Proper show notes will be re-created and posted later.
AB Press Optimizer – Ivan’s small product; The Easy Way to Increase Conversion in WordPress
Project Conductor – Ivan’s larger product; Helping You Get Your Project In Tune
The post Episode 8: The Importance of Small Wins w/Ivan Lopez appeared first on Chasing Product.
]]>The post Episode 4: Software Product Marketing & Design w/Brian Casel appeared first on Chasing Product.
]]>Brian also shares 3 concrete action items that he recommends to aspiring bootstrappers looking to move measurably closer to their own bootstrapped product launch (and dovetail with your software product marketing needs).
Speaking as an aspiring bootstrapper, I found Brian’s interview answers really valuable. In particular, Brian’s dedication to planning his goals out ahead of time really speaks to me. This is a practice I already use with my consulting projects, and for some odd reason I haven’t fully applied this practice to my product endeavors. Have you?
Design for Conversions – Brian’s new book about software product marketing & design
ThemeJam – Brian’s first bootstrapped product business; premium WP/e-mail/website themes
Casjam.com – Brian’s personal blog
RestuarantEngine – Brian’s bootstrapped product; a Saas site-builder for restaurants
SweetProcess – Brian’s other bootstrapped product; a Saas app for documenting your procedures and systemizing your business
FreelanceSwitch – Freelance Advice and Freelance Jobs
Mixergy - Learn from proven entrepreneurs
Public Beta - an online learning community for entrepreneurs by entrepreneurs
StartupsForTheRestOfUs - Rob Walling’s bootstrapper podcast
Adii Ienaar - co-founder of WooThemes
StudioPress – Premium WP themes
Jason Shuller – Creator of Press75
Evernote
The T-Shaped Web Marketer (via Moz)
The Cascading To-Do List (how to get BIG things done) – how Brian makes things happen with his work
SmallSpec – Christopher’s bootstrapped product for painless functional specs; join the launch list
The post Episode 4: Software Product Marketing & Design w/Brian Casel appeared first on Chasing Product.
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