In this episode, Brennan Dunn talks about consulting work and the product business. He shares some of the pitfalls of each, while teaching us what he learned as he moved from consulting work into launching bootstrapped product.
Bootstrapped Product Talking Points
- how monthly retainers can put you in a product-selling mindset,
- finding people to support & understand your endeavors,
- why it’s important to understand the sales cycle,
- the importance of value transactions,
and more, including the story of how Brennan’s had his big “I have to get out consulting” moment, and what’s going on with his newest info-products; how they flowed naturally from his consulting work.
As always, we finish off with concrete, can-do action items for your own product launch. Brennan gives you three homework items that will move you closer to getting product out the door.
Planscope – Brennan’s Saas app for managing consulting work or general projects
Double Your Freelancing Rate – Brennan’s book for consultants
The Blueprint – Brennan’s system for getting more consulting clients
Consultancy Masterclass – Brennan’s workshop for leveling-up your consulting work
Amy Hoy – creator of the 30×500 method for launching products
Mastering Modern Payments Using Stripe w/Rails by Pete Keen
RailsKit – Ready-made Rails code
SmallSpec – Christopher’s app for creating painless functional specs; join the launch list